Headcount Company Background

Headcount Worldwide Field Marketing Limited was formed in 1994 and became wholly owned by the WPP Group in 2003. Our strengths are our people, Head Office and Field, who aim to provide quality of delivery; service which is both consistent and flexible and at a price which adds value to our clients needs. We bring brands and services to life through our people. We work with both strategic and tactical clients, utilising the combined expertise to deliver objectives on time, on target and within budget. Clients trust us with their brands.

Since joining the WPP Group we have benefited from some great global initiatives such as our Corporate Social Responsibility (CSR) policy and the vigorous Sarbanes Oxley. We believe that in these days of uncertainty, there is no better security than a stable global parent who believes in our cause and supports our case.

Size and Geographical Spread

We have 35 head office staff and are able to draw on a pool of field staff and recruit teams nationally including Ireland. In the field we currently have circa 150 people permanently employed, with a further 1,000 people regularly employed part time.

Headcount are founder members of a European field marketing network called the Sales Service International Group, set up to ensure that our clients benefit from any developments in other markets enabling us to execute pan European campaigns.

Areas of Competence

We are a full service agency offering the following services:

 Merchandising  Auditing  Sampling  Sales Force Management and Execution  Mystery Shopping  PoS Placement  Roadshows & Events  Demonstrations  Face to Face Communications  Promotion Support  Training  Data collection

Headcount works with both strategic (long term) and tactical (short term) clients and often supplying both at the same time to the same client, utilising the combined expertise to deliver campaigns on time, on target and within budget. The Senior Management team have a solid heritage of field marketing and sales support.

Financials

Headcount Worldwide Field Marketing Ltd are a wholly owned subsidiary of WPP Group PLC, we operate as part of the group's specialised communications network.

As part of WPP all our financial systems and controls are governed by Sarbanes Oxley (SOX) and as such we have created full and concise 'SOX Process Documentation' to detail each and every financial system / control carried out by Headcount.

Investors in People

We have a bias for action at Headcount which means that everyone has a ‘roll-up sleeves’ attitude. We have been endorsing a quality revolution where innovation is encouraged and its successes recognised with quarterly and annual employee awards.

We always seek to achieve ultimate customer satisfaction and are not afraid to ‘Ask Why’. We will challenge and are willing to be challenged. We always endorse a ‘Group Think’ and believe that many brains are key to achieving mutual success.

The Investors in People standard is a proven framework for delivering business improvement through people.

Our accreditation includes both head office and field staff. We believe this standard is crucial to any field marketing organisation.

One of our main strengths is the extensive experience and skills of our people who aim to provide quality of delivery and service, which is both consistent and flexible and at a price which adds value to our clients’ needs. As a believer in Investors In People (IiP) we strive to bring brands and services to life through our people and thoroughly endorse our IiP quality marque in everything we do.