A leading commercial credit checking company are currently recruiting for a Digital Marketing Specialist to join their busy sales team in Cardiff.
What will you actually be doing?
The successful candidate will be employed to further develop and implement the online marketing strategy, and to develop the website to reflect the client’s new business proposition. You will be responsible for the development for the online marketing capability and will be required to work on the development of both strategic and tactical digital solutions. You will be part of a wider experienced marketing team who together support business generation activities as well as developing direct marketing solutions for our clients.
Your responsibilities will include…
• Testing, tracking and reporting on campaign performance.
• Continuous investigation of new online marketing practices, to identify gaps or updates needed to enhance online offering.
• Co-ordinate and manage the development of online and digital media communications.
• Search engine optimisation.
• Pay Per Click (PPC) marketing including paid for search (CPC).
• Close liaison with the IT team to ensure web templates maximise SEO and DDA needs.
Requirements:
A minimum of 2yrs experience in online marketing to include the following aspects:
• Web design and content management.
• Search driven marketing including Search Engine Optimisation.
• Digital copywriting.
• Experience in web based campaign analysis, tracking and data manipulation.
• Content Management.
• Permission based marketing.
• e-DM and Affiliate marketing.
• Good project management expertise.
Package:
Full-Time, Permanent role – weekdays 9am – 5:30pm.
£18k – £20k pa basic.
25 days holiday per year & pension.